{"id":4984,"date":"2024-01-11T06:42:19","date_gmt":"2024-01-11T06:42:19","guid":{"rendered":"http:\/\/100.28.163.57\/?p=4984"},"modified":"2024-04-01T07:49:47","modified_gmt":"2024-04-01T07:49:47","slug":"what-is-digital-transformation-its-importance-for-businesses","status":"publish","type":"post","link":"https:\/\/sprinterra.com.ua\/ua\/\u0449\u043e-\u0442\u0430\u043a\u0435-\u0446\u0438\u0444\u0440\u043e\u0432\u0430-\u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f-\u0442\u0430-\u0457\u0457-\u0437\u043d\/","title":{"rendered":"\u0429\u043e \u0442\u0430\u043a\u0435 \u0446\u0438\u0444\u0440\u043e\u0432\u0430 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f \u0442\u0430 \u0457\u0457 \u0437\u043d\u0430\u0447\u0435\u043d\u043d\u044f \u0434\u043b\u044f \u0431\u0456\u0437\u043d\u0435\u0441\u0443"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"4984\" class=\"elementor elementor-4984\" data-elementor-post-type=\"post\">\n\t\t\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-221ca2da e-flex e-con-boxed e-con e-parent\" data-id=\"221ca2da\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-246f508f elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"246f508f\" data-element_type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">\u0429\u043e \u0442\u0430\u043a\u0435 \u0446\u0438\u0444\u0440\u043e\u0432\u0430 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f \u0442\u0430 \u0457\u0457 \u0437\u043d\u0430\u0447\u0435\u043d\u043d\u044f \u0434\u043b\u044f \u0431\u0456\u0437\u043d\u0435\u0441\u0443<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18603919 elementor-align-center elementor-widget elementor-widget-post-info\" data-id=\"18603919\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-7693618 elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-user\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-custom\">\n\t\t\t\t\t\t\t\t\t\tSprinterra\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-663091d elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/sprinterra.com.ua\/ua\/2024\/01\/11\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-calendar\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>11 \u0421\u0456\u0447\u043d\u044f, 2024<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-db2e804 elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"far fa-clock\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-time\">\n\t\t\t\t\t\t\t\t\t\t<time>6:42 \u0440\u0430\u043d\u043a\u0443<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-563ce165 e-flex e-con-boxed e-con e-parent\" data-id=\"563ce165\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-37833a7f e-con-full e-flex e-con e-parent\" data-id=\"37833a7f\" data-element_type=\"container\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-32f65c35 e-con-full e-flex e-con e-parent\" data-id=\"32f65c35\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7f33167f elementor-widget elementor-widget-text-editor\" data-id=\"7f33167f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u0414\u043b\u044f \u0431\u0456\u0437\u043d\u0435\u0441\u0443,\u00a0<a href=\"http:\/\/100.28.163.57\/digital-transformation\/\" target=\"_blank\" rel=\"noopener\">\u0446\u0438\u0444\u0440\u043e\u0432\u0430 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f<\/a>\u00a0\u0446\u0435 \u043d\u0435 \u043f\u0440\u043e\u0441\u0442\u043e \u043c\u043e\u0434\u043d\u0435 \u0432\u0456\u044f\u043d\u043d\u044f, \u0430 \u0441\u043a\u043e\u0440\u0456\u0448\u0435 \u043d\u0435\u0437\u0432\u043e\u0440\u043e\u0442\u043d\u0430 \u043d\u0435\u043e\u0431\u0445\u0456\u0434\u043d\u0456\u0441\u0442\u044c, \u044f\u043a\u0430 \u043c\u0430\u0454 \u0437\u043d\u0430\u0447\u043d\u0438\u0439 \u0432\u043f\u043b\u0438\u0432 \u043d\u0430 \u0434\u0438\u043d\u0430\u043c\u0456\u043a\u0443 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0446\u0456\u0457 \u0443 21 \u0441\u0442\u043e\u043b\u0456\u0442\u0442\u0456. \u041f\u043e \u0441\u0443\u0442\u0456, \u0446\u0435 \u043a\u043e\u043d\u0446\u0435\u043f\u0446\u0456\u044f \u0431\u0456\u043b\u044c\u0448 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u043e\u0432\u0430\u043d\u0438\u0445 \u0456 \u0446\u0438\u0444\u0440\u043e\u0432\u0438\u0445 \u043e\u043f\u0435\u0440\u0430\u0446\u0456\u0439, \u0437 \u043b\u0435\u0433\u043a\u043e\u0434\u043e\u0441\u0442\u0443\u043f\u043d\u0438\u043c\u0438 \u0456 \u043f\u0435\u0440\u0435\u0434\u0430\u0432\u0430\u043d\u0438\u043c\u0438 \u0434\u0430\u043d\u0438\u043c\u0438.<\/p><p>\u0426\u0435\u0439 \u0437\u0441\u0443\u0432 \u043d\u0430\u0441\u0442\u0456\u043b\u044c\u043a\u0438 \u0440\u0430\u0434\u0438\u043a\u0430\u043b\u044c\u043d\u043e \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u0432 \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u043d\u0438\u0446\u044c\u043a\u0456 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438, \u0449\u043e \u0434\u0435\u044f\u043a\u0456 \u0430\u0432\u0442\u043e\u0440\u0438 \u043d\u0430\u0432\u0456\u0442\u044c \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u044e\u0442\u044c \u0442\u0435\u0440\u043c\u0456\u043d \"<a href=\"https:\/\/www.mdpi.com\/2071-1050\/14\/2\/834\">\u0446\u0438\u0444\u0440\u043e\u0432\u0438\u0439 \u043f\u0440\u043e\u0440\u0438\u0432<\/a>\", \u0449\u043e\u0431 \u043e\u043f\u0438\u0441\u0430\u0442\u0438 \u0439\u043e\u0433\u043e. \u042f\u043a \u0456 \u0443 \u0432\u0438\u043f\u0430\u0434\u043a\u0443 \u0437 \u0443\u0441\u0456\u043c\u0430 \u043f\u043e\u0442\u0440\u044f\u0441\u0456\u043d\u043d\u044f\u043c\u0438, \u0432\u043e\u043d\u0430 \u0441\u0442\u0432\u043e\u0440\u044e\u0454 \u043c\u043e\u0436\u043b\u0438\u0432\u043e\u0441\u0442\u0456 \u0434\u043b\u044f \u041c\u0421\u041f \u043f\u0435\u0440\u0435\u0440\u043e\u0441\u0442\u0438 \u0441\u0432\u043e\u0457\u0445 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u0456\u0432, \u044f\u043a\u0449\u043e \u043a\u0435\u0440\u0456\u0432\u043d\u0438\u0446\u0442\u0432\u043e \u0434\u043e\u0441\u0438\u0442\u044c \u0448\u0432\u0438\u0434\u043a\u043e \u0430\u0434\u0430\u043f\u0442\u0443\u0454\u0442\u044c\u0441\u044f. \u0406 \u043d\u0430\u0432\u043f\u0430\u043a\u0438, \u0432\u0456\u0434\u0441\u0442\u0430\u0432\u0430\u043d\u043d\u044f \u0432\u0456\u0434 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u0456\u0432 \u043c\u043e\u0436\u0435 \u043f\u0440\u0438\u0437\u0432\u0435\u0441\u0442\u0438 \u0434\u043e \u0437\u0430\u043a\u0440\u0438\u0442\u0442\u044f, \u044f\u043a\u0449\u043e \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0446\u0456 \u043d\u0435 \u0432\u0441\u0442\u0438\u0433\u0430\u0442\u0438\u043c\u0443\u0442\u044c \u0437\u0430 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0456\u044f\u043c\u0438 \u0434\u0456\u0434\u0436\u0438\u0442\u0430\u043b\u0456\u0437\u0430\u0446\u0456\u0457.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-4cab5186 e-con-full e-flex e-con e-parent\" data-id=\"4cab5186\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3787c5b2 elementor-widget elementor-widget-image\" data-id=\"3787c5b2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"900\" height=\"871\" src=\"https:\/\/sprinterra.com.ua\/wp-content\/uploads\/2023\/08\/property-management.jpg\" class=\"attachment-full size-full wp-image-4203\" alt=\"\u0427\u043e\u043b\u043e\u0432\u0456\u043a \u0442\u0440\u0438\u043c\u0430\u0454 \u043d\u0430 \u0434\u043e\u043b\u043e\u043d\u0456 \u043c\u0456\u043d\u0456\u0430\u0442\u044e\u0440\u043d\u0456 \u0445\u043c\u0430\u0440\u043e\u0447\u043e\u0441\u0438\" srcset=\"https:\/\/sprinterra.com.ua\/wp-content\/uploads\/2023\/08\/property-management.jpg 900w, https:\/\/sprinterra.com.ua\/wp-content\/uploads\/2023\/08\/property-management-300x290.jpg 300w, https:\/\/sprinterra.com.ua\/wp-content\/uploads\/2023\/08\/property-management-768x743.jpg 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-4f8c5298 e-flex e-con-boxed e-con e-parent\" data-id=\"4f8c5298\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ad0de2d elementor-widget elementor-widget-heading\" data-id=\"1ad0de2d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><h2 class=\"elementor-heading-title elementor-size-default elementor-inline-editing pen\" data-elementor-setting-key=\"title\" data-pen-placeholder=\"Type Here...\" data-gramm=\"false\" wt-ignore-input=\"true\" data-quillbot-element=\"BgFm1b6M7gUnZzDTM3e_C\"><span style=\"font-weight: 700;\">\u041f\u0440\u0438\u0441\u043a\u043e\u0440\u0435\u043d\u0438\u0439 \u0442\u0435\u043c\u043f \u0433\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u043e\u0457 \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0457 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457<\/span><\/h2><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3003022f elementor-widget elementor-widget-text-editor\" data-id=\"3003022f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u0406 \u043f\u0435\u0440\u0435\u0433\u043e\u043d\u0438 \u0432 \u043d\u0430\u043f\u0440\u044f\u043c\u043a\u0443 \u0434\u0456\u0434\u0436\u0438\u0442\u0430\u043b\u0456\u0437\u0430\u0446\u0456\u0457 \u0441\u0442\u0430\u044e\u0442\u044c \u0432\u0441\u0435 \u0448\u0432\u0438\u0434\u0448\u0438\u043c\u0438. \u0423 \u0432\u0441\u044c\u043e\u043c\u0443 \u0441\u0432\u0456\u0442\u0456 <a href=\"https:\/\/www.statista.com\/statistics\/870924\/worldwide-digital-transformation-market-size\/\">\u0432\u0438\u0442\u0440\u0430\u0442\u0438<\/a> \u043d\u0430 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0457 \u0442\u0430 \u043f\u043e\u0441\u043b\u0443\u0433\u0438 \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0457 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457 \u0437\u0440\u043e\u0441\u043b\u0438 \u043d\u0430 65,6 1 \u0442\u0440\u043b\u043d. \u0454\u0432\u0440\u043e \u0432 \u043f\u0435\u0440\u0456\u043e\u0434 \u0437 2017 \u043f\u043e 2021 \u0440\u0456\u043a, \u0430 \u0437\u0430 \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u0430\u043c\u0438 \u0432\u043e\u043d\u0438 \u0437\u0431\u0456\u043b\u044c\u0448\u0430\u0442\u044c\u0441\u044f \u043d\u0430 254 1 \u0442\u0440\u043b\u043d. \u0454\u0432\u0440\u043e \u0434\u043e 2026 \u0440\u043e\u043a\u0443. \u0426\u0438\u0444\u0440\u043e\u0432\u0430 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f \u0442\u0430\u043a\u043e\u0436 \u0431\u0443\u043b\u0430 \u0433\u043e\u043b\u043e\u0432\u043d\u0438\u043c \u043f\u0440\u0456\u043e\u0440\u0438\u0442\u0435\u0442\u043e\u043c \u0434\u043b\u044f \u0456\u043d\u0456\u0446\u0456\u0430\u0442\u0438\u0432 \u0443 \u0441\u0444\u0435\u0440\u0456 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0439\u043d\u0438\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0439 \u0434\u043b\u044f \u0433\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u0438\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0439 <a href=\"https:\/\/www.statista.com\/statistics\/1106032\/top-priorities-it-technology-initiatives\/\">\u0437 2020 \u0440\u043e\u043a\u0443.<\/a><\/p><p>\u00a0<\/p><p>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0\u00a0<img decoding=\"async\" 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\" alt=\"\" \/><\/p><p>\u00a0<\/p><p>\u0421\u0442\u0430\u043d\u043e\u043c \u043d\u0430 2022 \u0440\u0456\u043a \u0414\u0430\u043d\u0456\u044f \u043f\u043e\u0441\u0456\u043b\u0430 \u043f\u0435\u0440\u0448\u0435 \u043c\u0456\u0441\u0446\u0435 \u0443 \u0441\u0432\u0456\u0442\u0456 \u0437\u0430 <a href=\"https:\/\/www.statista.com\/statistics\/1042743\/worldwide-digital-competitiveness-rankings-by-country\/\">\u043d\u0430\u0439\u0431\u0456\u043b\u044c\u0448 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043e\u0441\u043f\u0440\u043e\u043c\u043e\u0436\u043d\u0430 \u0432 \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u043c\u0443 \u043f\u043b\u0430\u043d\u0456 \u043a\u0440\u0430\u0457\u043d\u0430<\/a> \u0443 \u0441\u0432\u0456\u0442\u0456. \u0420\u0435\u0439\u0442\u0438\u043d\u0433 \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0457 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043e\u0441\u043f\u0440\u043e\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0456 \u043c\u0430\u0454 \u043d\u0430 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\u0441\u043b\u0456\u0434\u043e\u043c \u0437\u0430 \u0423\u043a\u0440\u0430\u0457\u043d\u043e\u044e.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-636066b4 elementor-widget elementor-widget-heading\" data-id=\"636066b4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>\u041f\u0435\u0440\u0435\u0448\u043a\u043e\u0434\u0438 \u043d\u0430 \u0448\u043b\u044f\u0445\u0443 \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0457 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457<\/b><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79a238ef elementor-widget elementor-widget-text-editor\" data-id=\"79a238ef\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u0412\u0438\u0432\u0447\u0435\u043d\u043d\u044f \u0432\u043f\u0440\u043e\u0432\u0430\u0434\u0436\u0435\u043d\u043d\u044f \u043f\u0435\u0440\u0435\u0434\u043e\u0432\u0438\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0439, \u0442\u0430\u043a\u0438\u0445 \u044f\u043a \u0445\u043c\u0430\u0440\u043d\u0456 \u043e\u0431\u0447\u0438\u0441\u043b\u0435\u043d\u043d\u044f, \u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442 \u0440\u0435\u0447\u0435\u0439, \u0430\u043d\u0430\u043b\u0456\u0437 \u0432\u0435\u043b\u0438\u043a\u0438\u0445 \u0434\u0430\u043d\u0438\u0445, \u0448\u0442\u0443\u0447\u043d\u0438\u0439 \u0456\u043d\u0442\u0435\u043b\u0435\u043a\u0442 \u0456 \u043c\u0430\u0448\u0438\u043d\u043d\u0438\u0439 \u0456\u043d\u0442\u0435\u043b\u0435\u043a\u0442, \u043c\u043e\u0436\u0435 \u0448\u0432\u0438\u0434\u043a\u043e \u0441\u0442\u0430\u0442\u0438 \u043d\u0435\u043f\u043e\u0441\u0438\u043b\u044c\u043d\u043e\u044e \u0437\u0430\u0434\u0430\u0447\u0435\u044e. \u041e\u0434\u043d\u0430\u043a, \u0432\u0430\u043c \u043d\u0435 \u043e\u0431\u043e\u0432'\u044f\u0437\u043a\u043e\u0432\u043e \u043e\u0440\u0456\u0454\u043d\u0442\u0443\u0432\u0430\u0442\u0438\u0441\u044f \u0432 \u0446\u044c\u043e\u043c\u0443 \u043d\u0430\u043e\u0434\u0438\u043d\u0446\u0456. \u0414\u0430\u043d\u0456 \u043f\u043e\u043a\u0430\u0437\u0443\u044e\u0442\u044c, \u0449\u043e \u0444\u0456\u0440\u043c\u0438 <a href=\"https:\/\/www.statista.com\/statistics\/1331706\/approaches-digital-transformation-it-solutions-worldwide\/\">\u0447\u0430\u0441\u0442\u0456\u0448\u0435<\/a> \u043f\u043b\u0430\u0442\u0438\u0442\u0438 \u0437\u0430 \u0430\u0443\u0442\u0441\u043e\u0440\u0441\u0438\u043d\u0433 \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0457 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u044f\u043c, \u0449\u043e \u043d\u0430\u0434\u0430\u044e\u0442\u044c \u0406\u0422-\u043f\u043e\u0441\u043b\u0443\u0433\u0438, \u043d\u0456\u0436 \u0440\u043e\u0431\u0438\u0442\u0438 \u0446\u0435 \u0437 \u043d\u0443\u043b\u044f \u0432\u043b\u0430\u0441\u043d\u0438\u043c\u0438 \u0441\u0438\u043b\u0430\u043c\u0438. Sprinterra \u0442\u0443\u0442, \u0449\u043e\u0431 \u0434\u043e\u043f\u043e\u043c\u043e\u0433\u0442\u0438 \u0432\u0430\u043c. \u0426\u0438\u0444\u0440\u043e\u0432\u0430 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f \u0437\u0430 \u0441\u0432\u043e\u0454\u044e \u0441\u0443\u0442\u0442\u044e \u0442\u0430\u043a\u043e\u0436 \u0454 \u043f\u0438\u0442\u0430\u043d\u043d\u044f\u043c <a href=\"https:\/\/jemi.edu.pl\/vol-16-issue-1-2020\/mastering-digital-transformation-through-business-process-management-investigating-alignments-goals-orchestration-and-roles\">\u0440\u0435\u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0438\u0437\u0430\u0446\u0456\u044f \u0456\u0441\u043d\u0443\u044e\u0447\u0438\u0445 \u0431\u0456\u0437\u043d\u0435\u0441-\u043c\u043e\u0434\u0435\u043b\u0435\u0439<\/a>. \u041d\u0430\u0448\u0456 \u0431\u0456\u0437\u043d\u0435\u0441-\u0430\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0438 \u0440\u0435\u0442\u0435\u043b\u044c\u043d\u043e \u0434\u0456\u0430\u0433\u043d\u043e\u0441\u0442\u0443\u044e\u0442\u044c \u0431\u0456\u0437\u043d\u0435\u0441-\u043f\u0440\u043e\u0446\u0435\u0441\u0438 \u0442\u0430 \u0440\u043e\u0431\u043e\u0447\u0456 \u043f\u0440\u043e\u0446\u0435\u0441\u0438. \u0412\u0438\u0432\u0447\u0430\u044e\u0447\u0438 \u0432\u0430\u0448\u0456 \u0443\u043d\u0456\u043a\u0430\u043b\u044c\u043d\u0456 \u043f\u0440\u043e\u0446\u0435\u0441\u0438 \u0442\u0430 \u0446\u0456\u043b\u0456, \u0444\u0430\u0445\u0456\u0432\u0446\u0456 Sprinterra \u0440\u043e\u0437\u0440\u043e\u0431\u043b\u044f\u044e\u0442\u044c \u0440\u0456\u0448\u0435\u043d\u043d\u044f, \u044f\u043a\u0456 \u0454 \u043d\u0435 \u043f\u0440\u043e\u0441\u0442\u043e \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0447\u043d\u0438\u043c \u0440\u0456\u0448\u0435\u043d\u043d\u044f\u043c - \u0432\u043e\u043d\u0438 \u0454 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u0447\u043d\u0438\u043c \u0430\u043a\u0442\u0438\u0432\u043e\u043c. \u041c\u0438 \u0432\u0438\u0437\u043d\u0430\u0447\u0430\u0454\u043c\u043e \u0440\u0443\u0448\u0456\u0439\u043d\u0456 \u0441\u0438\u043b\u0438 \u0432\u0430\u0448\u043e\u0457 \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0457 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457, \u044f\u043a\u0456 \u043c\u043e\u0436\u0443\u0442\u044c <a href=\"https:\/\/ieeexplore.ieee.org\/document\/8756666\">\u0431\u0443\u0442\u0438<\/a>:<\/p><ol><li>\u041e\u0440\u0456\u0454\u043d\u0442\u043e\u0432\u0430\u043d\u0456\u0441\u0442\u044c \u043d\u0430 \u043a\u043b\u0456\u0454\u043d\u0442\u0430, \u0449\u043e \u043e\u0437\u043d\u0430\u0447\u0430\u0454 \u0432\u0438\u044f\u0432\u043b\u0435\u043d\u043d\u044f \u043d\u043e\u0432\u0438\u0445 \u043f\u043e\u0442\u0440\u0435\u0431 \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432.<\/li><li>\u0422\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0447\u043d\u043e \u043e\u0440\u0456\u0454\u043d\u0442\u043e\u0432\u0430\u043d\u0430, \u0442\u043e\u0431\u0442\u043e \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u044f \u043c\u043e\u0436\u0435 \u0441\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u0442\u0438\u0441\u044f \u043f\u0435\u0440\u0435\u0432\u0430\u0433\u0430\u043c\u0438 \u043d\u043e\u0432\u0438\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0439.<\/li><li>\u0421\u043f\u0440\u044f\u043c\u043e\u0432\u0430\u043d\u0456 \u043d\u0430 \u0440\u043e\u0437\u0432\u0438\u0442\u043e\u043a, \u044f\u043a\u0449\u043e \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u044f \u043f\u0440\u0430\u0433\u043d\u0435 \u043f\u0456\u0434\u0432\u0438\u0449\u0438\u0442\u0438 \u043e\u043f\u0435\u0440\u0430\u0446\u0456\u0439\u043d\u0443 \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0456\u0441\u0442\u044c.<\/li><\/ol><div>\u00a0<\/div><p>\u041e\u0442\u0440\u0438\u043c\u0430\u0432\u0448\u0438 \u0433\u043b\u0438\u0431\u043e\u043a\u0435 \u0440\u043e\u0437\u0443\u043c\u0456\u043d\u043d\u044f \u0432\u0430\u0448\u043e\u0433\u043e \u0431\u0456\u0437\u043d\u0435\u0441\u0443, \u043c\u0438 \u0440\u043e\u0437\u0440\u043e\u0431\u043b\u044f\u0454\u043c\u043e \u0446\u0438\u0444\u0440\u043e\u0432\u0456 \u0440\u0456\u0448\u0435\u043d\u043d\u044f, \u043f\u043e\u043a\u043b\u0438\u043a\u0430\u043d\u0456 \u043d\u0430\u0434\u0430\u0442\u0438 \u0432\u0430\u043c \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043d\u0443 \u043f\u0435\u0440\u0435\u0432\u0430\u0433\u0443.<\/p><p>\u0422\u0435\u043f\u0435\u0440 \u0434\u0430\u0432\u0430\u0439\u0442\u0435 \u0440\u043e\u0437\u0433\u043b\u044f\u043d\u0435\u043c\u043e, \u0449\u043e \u0437\u0430\u0437\u0432\u0438\u0447\u0430\u0439 \u0437\u0430\u0432\u0430\u0436\u0430\u0454 \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432\u0430\u043c \u043e\u0442\u0440\u0438\u043c\u0430\u0442\u0438 \u043d\u0435\u043e\u0431\u0445\u0456\u0434\u043d\u0456 \u0457\u043c \u0440\u0456\u0448\u0435\u043d\u043d\u044f. \u041f\u043e\u043a\u0430\u0437\u043e\u0432\u0438\u0439 2021 \u0440\u0456\u043a <a href=\"https:\/\/www.statista.com\/statistics\/1311518\/factors-preventing-digital-transformation-worldwide\/\">\u043e\u043f\u0438\u0442\u0443\u0432\u0430\u043d\u043d\u044f \u0441\u0435\u0440\u0435\u0434 \u0406\u0422-\u0441\u043f\u0435\u0446\u0456\u0430\u043b\u0456\u0441\u0442\u0456\u0432<\/a> \u00a0\u043f\u043e\u043a\u0430\u0437\u0430\u043b\u043e, \u0449\u043e \u043f\u043e\u043d\u0430\u0434 50% \u0440\u0435\u0441\u043f\u043e\u043d\u0434\u0435\u043d\u0442\u0456\u0432 \u0432\u0438\u0437\u043d\u0430\u0447\u0438\u043b\u0438 \u0431\u0440\u0430\u043a \u043d\u0435\u043e\u0431\u0445\u0456\u0434\u043d\u043e\u0457 \u0406\u0422-\u0435\u043a\u0441\u043f\u0435\u0440\u0442\u0438\u0437\u0438 \u044f\u043a \u043a\u043b\u044e\u0447\u043e\u0432\u0443 \u043f\u0435\u0440\u0435\u0448\u043a\u043e\u0434\u0443 \u0443 \u0441\u0432\u043e\u0457\u0445 \u0437\u0443\u0441\u0438\u043b\u043b\u044f\u0445 \u0437 \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0457 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457. \u041a\u0440\u0456\u043c \u0442\u043e\u0433\u043e, \u0442\u0430\u043a\u0430 \u0436 \u043a\u0456\u043b\u044c\u043a\u0456\u0441\u0442\u044c \u0440\u0435\u0441\u043f\u043e\u043d\u0434\u0435\u043d\u0442\u0456\u0432 \u0432\u043a\u0430\u0437\u0430\u043b\u0430 \u043d\u0430 \u0437\u0430\u043b\u0435\u0436\u043d\u0456\u0441\u0442\u044c \u0432\u0456\u0434 \u0437\u0430\u0441\u0442\u0430\u0440\u0456\u043b\u0438\u0445 \u0441\u0438\u0441\u0442\u0435\u043c \u0456 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0439. \u0424\u0456\u043d\u0430\u043d\u0441\u043e\u0432\u0456 \u043e\u0431\u043c\u0435\u0436\u0435\u043d\u043d\u044f \u0431\u0443\u043b\u0438 \u043c\u0435\u043d\u0448 \u0437\u043d\u0430\u0447\u0443\u0449\u043e\u044e \u043f\u0435\u0440\u0435\u0448\u043a\u043e\u0434\u043e\u044e, \u044f\u043a\u0443 \u0437\u0430\u0437\u043d\u0430\u0447\u0438\u043b\u0430 \u043f\u0440\u0438\u0431\u043b\u0438\u0437\u043d\u043e \u0442\u0440\u0435\u0442\u0438\u043d\u0430 \u043e\u043f\u0438\u0442\u0430\u043d\u0438\u0445. \u0426\u0456\u043a\u0430\u0432\u043e, \u0449\u043e \u043b\u0438\u0448\u0435 81\u0422\u041f3\u0422 \u043f\u043e\u0432\u0456\u0434\u043e\u043c\u0438\u043b\u0438 \u043f\u0440\u043e \u0447\u0456\u0442\u043a\u0438\u0439 \u0448\u043b\u044f\u0445 \u0432\u043f\u0435\u0440\u0435\u0434, \u0431\u0435\u0437 \u0441\u0443\u0442\u0442\u0454\u0432\u0438\u0445 \u043f\u0435\u0440\u0435\u0448\u043a\u043e\u0434 \u0443 \u0434\u043e\u0441\u044f\u0433\u043d\u0435\u043d\u043d\u0456 \u0441\u0432\u043e\u0457\u0445 \u0446\u0456\u043b\u0435\u0439 \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0457 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-803e94c elementor-widget elementor-widget-heading\" data-id=\"803e94c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>\u041f\u0435\u0440\u0435\u0432\u0430\u0433\u0438 \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0457 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457<\/b><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7beab4ca elementor-widget elementor-widget-text-editor\" data-id=\"7beab4ca\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u041d\u043e\u0432\u0456 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0457, \u0437\u0430\u0441\u043d\u043e\u0432\u0430\u043d\u0456 \u043d\u0430 \u0446\u0438\u0444\u0440\u043e\u0432\u0456\u0439 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457, \u0441\u0442\u0432\u043e\u0440\u044e\u044e\u0442\u044c \u043d\u043e\u0432\u0456 \u043f\u043e\u0442\u0435\u043d\u0446\u0456\u0439\u043d\u0456 \u043f\u043e\u0442\u043e\u043a\u0438 \u0434\u043e\u0445\u043e\u0434\u0456\u0432 \u0434\u043b\u044f \u0431\u0430\u043d\u043a\u0443<\/p>\n<ol>\n<li><strong>\u0417\u0430\u0434\u043e\u0432\u043e\u043b\u0435\u043d\u043d\u044f \u0442\u0430 \u043f\u0435\u0440\u0435\u0432\u0435\u0440\u0448\u0435\u043d\u043d\u044f \u0437\u0440\u043e\u0441\u0442\u0430\u044e\u0447\u0438\u0445 \u043e\u0447\u0456\u043a\u0443\u0432\u0430\u043d\u044c \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432<\/strong><\/li>\n<\/ol>\n<p>\u0417\u0430 \u0434\u0430\u043d\u0438\u043c\u0438 <a href=\"https:\/\/www.teksystems.com\/en\/insights\/state-of-digital-transformation-2023\">\u0434\u043e\u043f\u043e\u0432\u0456\u0434\u044c<\/a> \u0417\u0430 \u0434\u0430\u043d\u0438\u043c\u0438 TEKsystems, 40 % \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432, \u044f\u043a\u0456 \u0432\u043f\u0440\u043e\u0432\u0430\u0434\u0436\u0443\u044e\u0442\u044c \u0446\u0438\u0444\u0440\u043e\u0432\u0443 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044e, \u043f\u0440\u0430\u0433\u043d\u0443\u0442\u044c \u043f\u043e\u043a\u0440\u0430\u0449\u0438\u0442\u0438 \u043a\u043b\u0456\u0454\u043d\u0442\u0441\u044c\u043a\u0438\u0439 \u0434\u043e\u0441\u0432\u0456\u0434 \u0442\u0430 \u0432\u0437\u0430\u0454\u043c\u043e\u0434\u0456\u044e \u0437 \u043a\u043b\u0456\u0454\u043d\u0442\u0430\u043c\u0438.<\/p>\n<p>\u0417\u0430\u0432\u0434\u044f\u043a\u0438 \u0441\u0443\u0447\u0430\u0441\u043d\u0456\u0439 \u0430\u043d\u0430\u043b\u0456\u0442\u0438\u0446\u0456 \u0442\u0430 \u0432\u0435\u043b\u0438\u043a\u0438\u043c \u0434\u0430\u043d\u0438\u043c \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0457 \u043c\u043e\u0436\u0443\u0442\u044c \u0430\u043d\u0430\u043b\u0456\u0437\u0443\u0432\u0430\u0442\u0438 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0443 \u0442\u0430 \u0432\u043f\u043e\u0434\u043e\u0431\u0430\u043d\u043d\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432 \u0443 \u0440\u0435\u0436\u0438\u043c\u0456 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0447\u0430\u0441\u0443. \u0426\u0435 \u0434\u043e\u0437\u0432\u043e\u043b\u044f\u0454 \u0431\u0456\u0437\u043d\u0435\u0441\u0443 \u043f\u0440\u043e\u043f\u043e\u043d\u0443\u0432\u0430\u0442\u0438 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0456\u0437\u043e\u0432\u0430\u043d\u0438\u0439 \u0434\u043e\u0441\u0432\u0456\u0434, \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0456\u0457 \u0442\u0430 \u043f\u043e\u0441\u043b\u0443\u0433\u0438, \u0449\u043e \u043f\u0440\u0438\u0437\u0432\u043e\u0434\u0438\u0442\u044c \u0434\u043e \u043f\u0456\u0434\u0432\u0438\u0449\u0435\u043d\u043d\u044f \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 \u0442\u0430 \u0437\u0430\u0434\u043e\u0432\u043e\u043b\u0435\u043d\u043e\u0441\u0442\u0456 \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432. \u0423 Sprinterra \u043c\u0438 \u0433\u043e\u0442\u043e\u0432\u0456 \u0437\u0440\u043e\u0431\u0438\u0442\u0438 \u0432\u0430\u0448\u0443 \u0431\u0435\u0437\u043f\u0435\u0447\u043d\u0443 \u0442\u0430 \u043d\u0430\u0434\u0456\u0439\u043d\u0443 \u0441\u0438\u0441\u0442\u0435\u043c\u0443 \u0443\u043f\u0440\u0430\u0432\u043b\u0456\u043d\u043d\u044f \u0434\u0430\u043d\u0438\u043c\u0438 \u0440\u0435\u0430\u043b\u044c\u043d\u0456\u0441\u0442\u044e.<\/p>\n<p>\u041a\u0440\u0456\u043c \u0442\u043e\u0433\u043e, \u0441\u0443\u0447\u0430\u0441\u043d\u0456 \u0441\u043f\u043e\u0436\u0438\u0432\u0430\u0447\u0456 \u043e\u0447\u0456\u043a\u0443\u044e\u0442\u044c, \u0449\u043e \u0431\u0456\u0437\u043d\u0435\u0441 \u0431\u0443\u0434\u0435 \u043f\u0440\u043e\u043f\u043e\u043d\u0443\u0432\u0430\u0442\u0438 \u0454\u0434\u0438\u043d\u0438\u0439 \u0434\u043e\u0441\u0432\u0456\u0434 \u0440\u043e\u0431\u043e\u0442\u0438 \u043d\u0430 \u0440\u0456\u0437\u043d\u0438\u0445 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u0445. \u041d\u0430\u0448\u0456 \u0456\u043d\u0436\u0435\u043d\u0435\u0440\u0438 \u043c\u043e\u0436\u0443\u0442\u044c \u043b\u0435\u0433\u043a\u043e \u043f\u0435\u0440\u0435\u043d\u0435\u0441\u0442\u0438 \u0432\u0430\u0448\u0456 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 \u0442\u0430 \u0441\u0438\u0441\u0442\u0435\u043c\u0438 \u043d\u0430 \u043d\u043e\u0432\u0443 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0443, \u0437\u0431\u0435\u0440\u0456\u0433\u0430\u044e\u0447\u0438 \u043f\u0440\u0438 \u0446\u044c\u043e\u043c\u0443 \u0446\u0456\u043b\u0456\u0441\u043d\u0456\u0441\u0442\u044c \u0456\u0441\u043d\u0443\u044e\u0447\u0438\u0445 \u0441\u0438\u0441\u0442\u0435\u043c.<\/p>\n<ol start=\"2\">\n<li><strong>\u0420\u043e\u0437\u0440\u043e\u0431\u043a\u0430 \u0456\u043d\u043d\u043e\u0432\u0430\u0446\u0456\u0439\u043d\u0438\u0445 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0456\u0432 \u0442\u0430 \u043f\u043e\u0441\u043b\u0443\u0433<\/strong><\/li>\n<\/ol>\n<p>\u0426\u0438\u0444\u0440\u043e\u0432\u0430 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f \u043c\u043e\u0436\u0435 \u043f\u0440\u0438\u0437\u0432\u0435\u0441\u0442\u0438 \u0434\u043e \u0440\u043e\u0437\u0440\u043e\u0431\u043a\u0438 \u043d\u043e\u0432\u0438\u0445 \u0456\u043d\u043d\u043e\u0432\u0430\u0446\u0456\u0439\u043d\u0438\u0445 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0456\u0432 \u0456 \u043f\u043e\u0441\u043b\u0443\u0433, \u044f\u043a\u0456 \u043a\u0440\u0430\u0449\u0435 \u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u0430\u044e\u0442\u044c \u043f\u043e\u0442\u0440\u0435\u0431\u0430\u043c \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432. \u041d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434, \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u043d\u043d\u044f \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0457 \u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0443 \u0440\u0435\u0447\u0435\u0439 \u043c\u043e\u0436\u0435 \u043f\u0440\u0438\u0437\u0432\u0435\u0441\u0442\u0438 \u0434\u043e \u0441\u0442\u0432\u043e\u0440\u0435\u043d\u043d\u044f \u0440\u043e\u0437\u0443\u043c\u043d\u0438\u0445 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0456\u0432, \u044f\u043a\u0456 \u043f\u0440\u043e\u043f\u043e\u043d\u0443\u044e\u0442\u044c \u043d\u043e\u0432\u0456 \u0444\u0443\u043d\u043a\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0456 \u043c\u043e\u0436\u043b\u0438\u0432\u043e\u0441\u0442\u0456 \u0442\u0430 \u043f\u043e\u043a\u0440\u0430\u0449\u0443\u044e\u0442\u044c \u043a\u043b\u0456\u0454\u043d\u0442\u0441\u044c\u043a\u0438\u0439 \u0434\u043e\u0441\u0432\u0456\u0434. \u0417\u0432'\u044f\u0436\u0456\u0442\u044c\u0441\u044f \u0437 \u043d\u0430\u0448\u043e\u044e \u043a\u043e\u043c\u0430\u043d\u0434\u043e\u044e \u0435\u043a\u0441\u043f\u0435\u0440\u0442\u0456\u0432, \u0449\u043e\u0431 \u0441\u0442\u0432\u043e\u0440\u0438\u0442\u0438 \u0449\u043e\u0441\u044c \u043d\u0430\u0434\u0437\u0432\u0438\u0447\u0430\u0439\u043d\u0435!<\/p>\n<ol start=\"3\">\n<li><strong>\u041f\u0456\u0434\u0432\u0438\u0449\u0435\u043d\u0430 \u0431\u0435\u0437\u043f\u0435\u043a\u0430<\/strong><\/li>\n<\/ol>\n<p>\u0426\u0438\u0444\u0440\u043e\u0432\u0430 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f \u043f\u0435\u0440\u0435\u0434\u0431\u0430\u0447\u0430\u0454 \u0432\u043f\u0440\u043e\u0432\u0430\u0434\u0436\u0435\u043d\u043d\u044f \u043f\u0435\u0440\u0435\u0434\u043e\u0432\u0438\u0445 \u0437\u0430\u0445\u043e\u0434\u0456\u0432 \u043a\u0456\u0431\u0435\u0440\u0431\u0435\u0437\u043f\u0435\u043a\u0438. \u041d\u0430\u0448\u0430 \u043a\u043e\u043c\u0430\u043d\u0434\u0430 \u0435\u043a\u0441\u043f\u0435\u0440\u0442\u0456\u0432 \u0441\u043f\u0435\u0446\u0456\u0430\u043b\u0456\u0437\u0443\u0454\u0442\u044c\u0441\u044f \u043d\u0430 \u0432\u043f\u0440\u043e\u0432\u0430\u0434\u0436\u0435\u043d\u043d\u0456 \u0431\u0430\u0433\u0430\u0442\u043e\u0440\u0456\u0432\u043d\u0435\u0432\u0438\u0445 \u0437\u0430\u0445\u043e\u0434\u0456\u0432 \u0431\u0435\u0437\u043f\u0435\u043a\u0438 \u0456 \u043c\u043e\u0436\u0435 \u0456\u043d\u0442\u0435\u0433\u0440\u0443\u0432\u0430\u0442\u0438 \u0440\u0456\u0448\u0435\u043d\u043d\u044f \u0437 \u0431\u0435\u0437\u043f\u0435\u043a\u0438 \u0442\u0430 \u0448\u0438\u0444\u0440\u0443\u0432\u0430\u043d\u043d\u044f \u0434\u043b\u044f \u0437\u0430\u0445\u0438\u0441\u0442\u0443 \u0432\u0430\u0448\u0438\u0445 \u0434\u0430\u043d\u0438\u0445, \u0437\u0430\u0445\u0438\u0449\u0430\u044e\u0447\u0438 \u0457\u0445 \u0432\u0456\u0434 \u043d\u0435\u0441\u0430\u043d\u043a\u0446\u0456\u043e\u043d\u043e\u0432\u0430\u043d\u043e\u0433\u043e \u0434\u043e\u0441\u0442\u0443\u043f\u0443 \u0430\u0431\u043e \u043f\u043e\u0440\u0443\u0448\u0435\u043d\u044c. \u0412\u0440\u0430\u0445\u043e\u0432\u0443\u044e\u0447\u0438 \u043b\u044e\u0434\u0441\u044c\u043a\u0438\u0439 \u0444\u0430\u043a\u0442\u043e\u0440, \u043c\u0438 \u0442\u0430\u043a\u043e\u0436 \u043c\u043e\u0436\u0435\u043c\u043e \u043a\u0435\u0440\u0443\u0432\u0430\u0442\u0438 \u0434\u043e\u0441\u0442\u0443\u043f\u043e\u043c \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456\u0432 \u0434\u043e \u0432\u0441\u0456\u0445 \u0456\u043d\u0442\u0435\u0433\u0440\u043e\u0432\u0430\u043d\u0438\u0445 \u0441\u0438\u0441\u0442\u0435\u043c, \u0433\u0430\u0440\u0430\u043d\u0442\u0443\u044e\u0447\u0438, \u0449\u043e \u043b\u0438\u0448\u0435 \u0443\u043f\u043e\u0432\u043d\u043e\u0432\u0430\u0436\u0435\u043d\u0438\u0439 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b \u043c\u0430\u0442\u0438\u043c\u0435 \u0434\u043e\u0441\u0442\u0443\u043f \u0434\u043e \u043a\u043e\u043d\u0444\u0456\u0434\u0435\u043d\u0446\u0456\u0439\u043d\u0438\u0445 \u0434\u0430\u043d\u0438\u0445.<\/p>\n<p><\/p>\n<ol start=\"4\">\n<li><strong>\u0417\u043c\u0435\u043d\u0448\u0435\u043d\u043d\u044f \u043e\u043f\u0435\u0440\u0430\u0446\u0456\u0439\u043d\u043e\u0457 \u043d\u0435\u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0456<\/strong><\/li>\n<\/ol>\n<p>\u0410\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0430\u0446\u0456\u044f \u0440\u0443\u0447\u043d\u0438\u0445 \u043f\u0440\u043e\u0446\u0435\u0441\u0456\u0432, \u0437\u043c\u0435\u043d\u0448\u0435\u043d\u043d\u044f \u043a\u0456\u043b\u044c\u043a\u043e\u0441\u0442\u0456 \u043f\u043e\u043c\u0438\u043b\u043e\u043a \u0456 \u043f\u0456\u0434\u0432\u0438\u0449\u0435\u043d\u043d\u044f \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0456 \u0432 \u0441\u0443\u043a\u0443\u043f\u043d\u043e\u0441\u0442\u0456 \u0441\u043f\u0440\u0438\u044f\u044e\u0442\u044c \u0437\u043d\u0438\u0436\u0435\u043d\u043d\u044e \u0432\u0438\u0442\u0440\u0430\u0442 \u0456 \u043f\u0456\u0434\u0432\u0438\u0449\u0435\u043d\u043d\u044e \u043f\u0440\u0438\u0431\u0443\u0442\u043a\u043e\u0432\u043e\u0441\u0442\u0456. <a href=\"https:\/\/pdfs.semanticscholar.org\/51bb\/4fd609d174438fb8911f283d48d34ef1e894.pdf\">\u0414\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u043d\u044f<\/a> \u043f\u043e\u043a\u0430\u0437\u0443\u0454, \u0449\u043e \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0457, \u0432 \u044f\u043a\u0438\u0445 \u0445\u043c\u0430\u0440\u043d\u0456, \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0456, \u0441\u043e\u0446\u0456\u0430\u043b\u044c\u043d\u0456 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0457 \u0442\u0430 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0457 \u0432\u0435\u043b\u0438\u043a\u0438\u0445 \u0434\u0430\u043d\u0438\u0445 \u0454 \u043d\u0435\u0432\u0456\u0434'\u0454\u043c\u043d\u043e\u044e \u0447\u0430\u0441\u0442\u0438\u043d\u043e\u044e \u0456\u043d\u0444\u0440\u0430\u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0438, \u0432 \u0441\u0435\u0440\u0435\u0434\u043d\u044c\u043e\u043c\u0443 \u043c\u0430\u044e\u0442\u044c \u0432\u0438\u0449\u0456 \u0434\u043e\u0445\u043e\u0434\u0438 \u0442\u0430 \u0440\u0438\u043d\u043a\u043e\u0432\u0443 \u043e\u0446\u0456\u043d\u043a\u0443, \u043d\u0456\u0436 \u0457\u0445\u043d\u0456 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u0438. \u0429\u043e\u0431 \u0434\u043e\u043f\u043e\u043c\u043e\u0433\u0442\u0438 \u0432\u0430\u043c \u0434\u043e\u0441\u044f\u0433\u0442\u0438 \u0446\u044c\u043e\u0433\u043e, Sprinterra \u043c\u043e\u0436\u0435 \u043b\u0435\u0433\u043a\u043e \u043d\u0430\u043b\u0430\u0448\u0442\u0443\u0432\u0430\u0442\u0438 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u043d\u0443 \u043f\u0435\u0440\u0435\u0434\u0430\u0447\u0443 \u0434\u0430\u043d\u0438\u0445 \u043c\u0456\u0436 \u0440\u0456\u0437\u043d\u0438\u043c\u0438 \u0434\u043e\u0434\u0430\u0442\u043a\u0430\u043c\u0438, \u0443\u0441\u0443\u0432\u0430\u044e\u0447\u0438 \u043d\u0435\u043e\u0431\u0445\u0456\u0434\u043d\u0456\u0441\u0442\u044c \u0440\u0443\u0447\u043d\u043e\u0433\u043e \u0432\u0432\u0435\u0434\u0435\u043d\u043d\u044f \u0434\u0430\u043d\u0438\u0445. \u0426\u0435 \u0435\u043a\u043e\u043d\u043e\u043c\u0438\u0442\u044c \u0447\u0430\u0441 \u0456 \u0437\u043d\u0438\u0436\u0443\u0454 \u0440\u0438\u0437\u0438\u043a \u043f\u043e\u043c\u0438\u043b\u043e\u043a.<\/p>\n<p>\u041a\u0440\u0456\u043c \u0442\u043e\u0433\u043e, \u0456\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0456\u044f \u0432\u0430\u0448\u043e\u0457 CRM \u0437 \u0431\u0443\u0445\u0433\u0430\u043b\u0442\u0435\u0440\u0441\u044c\u043a\u0438\u043c \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043d\u0438\u043c \u0437\u0430\u0431\u0435\u0437\u043f\u0435\u0447\u0435\u043d\u043d\u044f\u043c \u043c\u043e\u0436\u0435 \u0449\u0435 \u0431\u0456\u043b\u044c\u0448\u0435 \u043f\u0456\u0434\u0432\u0438\u0449\u0438\u0442\u0438 \u043e\u043f\u0435\u0440\u0430\u0446\u0456\u0439\u043d\u0443 \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0456\u0441\u0442\u044c \u0437\u0430 \u0440\u0430\u0445\u0443\u043d\u043e\u043a \u043e\u043f\u0442\u0438\u043c\u0456\u0437\u0430\u0446\u0456\u0457 \u043f\u043e\u0442\u043e\u043a\u0443 \u0434\u0430\u043d\u0438\u0445 \u043f\u0440\u043e \u043f\u0440\u043e\u0434\u0430\u0436\u0456 \u0442\u0430 \u0444\u0456\u043d\u0430\u043d\u0441\u0438.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-1ea5e6e6 e-flex e-con-boxed e-con e-parent\" data-id=\"1ea5e6e6\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-18dfbf6 e-con-full e-flex e-con e-parent\" data-id=\"18dfbf6\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3877d0f4 elementor-widget elementor-widget-heading\" data-id=\"3877d0f4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u041f\u0456\u0434\u043f\u0438\u0448\u0456\u0442\u044c\u0441\u044f \u043d\u0430 \u043d\u0430\u0448\u0443 \u0440\u043e\u0437\u0441\u0438\u043b\u043a\u0443<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1921c5be elementor-widget elementor-widget-text-editor\" data-id=\"1921c5be\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u041e\u0442\u0440\u0438\u043c\u0443\u0439\u0442\u0435 \u043d\u0430\u0439\u043d\u043e\u0432\u0456\u0448\u0443 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044e \u043f\u0440\u043e \u0435\u043a\u0441\u043f\u043e\u043d\u0435\u043d\u0446\u0456\u0430\u043b\u044c\u043d\u0456 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0457 \u043f\u0440\u044f\u043c\u043e \u043d\u0430 \u0432\u0430\u0448\u0443 \u0441\u043a\u0440\u0438\u043d\u044c\u043a\u0443<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-16aa2891 e-con-full e-flex e-con e-parent\" data-id=\"16aa2891\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1c773ea5 elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"1c773ea5\" data-element_type=\"widget\" data-settings=\"{&quot;button_width&quot;:&quot;33&quot;,&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Newsletter\" action=\"\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"4984\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"1c773ea5\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-recaptcha_v3 elementor-field-group elementor-column elementor-field-group-field_3c1728f elementor-col-100 recaptcha_v3-bottomright\">\n\t\t\t\t\t<div class=\"elementor-field\" id=\"form-field-field_3c1728f\"><div class=\"elementor-g-recaptcha\" data-sitekey=\"6LcPSUIqAAAAAP_gg-Sk43ooUGStBTbNpoX7b7u-\" data-type=\"v3\" data-action=\"Form\" data-badge=\"bottomright\" data-size=\"invisible\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-recaptcha_v3 elementor-field-group elementor-column elementor-field-group-field_7e3766e elementor-col-100 recaptcha_v3-bottomright\">\n\t\t\t\t\t<div class=\"elementor-field\" id=\"form-field-field_7e3766e\"><div class=\"elementor-g-recaptcha\" data-sitekey=\"6LcPSUIqAAAAAP_gg-Sk43ooUGStBTbNpoX7b7u-\" data-type=\"v3\" data-action=\"Form\" data-badge=\"bottomright\" data-size=\"invisible\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-33\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-name\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\t\u041f\u043e\u0432\u043d\u0435 \u0456\u043c'\u044f\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"\u0410\u0434\u0430\u043c \u0421\u043c\u0456\u0442\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-33 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\t\u0410\u0434\u0440\u0435\u0441\u0430 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e\u0457 \u043f\u043e\u0448\u0442\u0438\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"examples@gmail.com\" required=\"required\" aria-required=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-33 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">\u0422\u0430\u043a!<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<input type=\"hidden\" name=\"trp-form-language\" value=\"ua\"\/><\/form>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>\u0414\u043b\u044f \u0431\u0456\u0437\u043d\u0435\u0441\u0443 \u0446\u0438\u0444\u0440\u043e\u0432\u0430 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f - \u0446\u0435 \u043d\u0435 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